Meet Ultra Violet: Pantone’s Color of the Year for 2018

Inventive and imaginative, Ultra Violet lights the way to what is yet to come.

PANTONE 18-3838 ULTRA VIOLET, PANTONE® COLOR OF THE YEAR 2018


A dramatically provocative and thoughtful purple shade, PANTONE 18-3838 Ultra Violet communicates originality, ingenuity, and visionary thinking that points us toward the future.

 

 

Complex and contemplative, Ultra Violet suggests the mysteries of the cosmos, the intrigue of what lies ahead, and the discoveries beyond where we are now. The vast and limitless night sky is symbolic of what is possible and continues to inspire the desire to pursue a world beyond our own.

Enigmatic purples have also long been symbolic of counterculture, unconventionality, and artistic brilliance. Musical icons Prince, David Bowie, and Jimi Hendrix brought shades of Ultra Violet to the forefront of western pop culture as personal expressions of individuality. Nuanced and full of emotion, the depth of PANTONE 18-3838 Ultra Violet symbolizes experimentation and non-conformity, spurring individuals to imagine their unique mark on the world, and push boundaries through creative outlets.

Historically, there has been a mystical or spiritual quality attached to Ultra Violet. The color is often associated with mindfulness practices, which offer a higher ground to those seeking refuge from today’s over-stimulated world. The use of purple-toned lighting in meditation spaces and other gathering places energizes the communities that gather there and inspire connection.

 About the Pantone Color of the Year


“The Pantone Color of the Year has come to mean so much more than ‘what’s trending’ in the world of design; it’s truly a reflection of what’s needed in our world today.” – Laurie Pressman, Vice President of the Pantone Color Institute.

As individuals around the world become more fascinated with color and realize its ability to convey deep messages and meanings, designers and brands should feel empowered to use color to inspire and influence. The Color of the Year is one moment in time that provides strategic direction for the world of trend and design, reflecting the Pantone Color Institute’s year-round work doing the same for designers and brands.   {Excerpt via pantone.com }


There’s many ways to embrace this Ultra Violet Colour of the Year from Pantone.   How will you incorporate it into your space?   Maybe the verdict is still out for you on this one.   I’ll tell you what if my Great Aunt was still alive she would have loved this pick.   True to her nature she loved anything violet, purple, eggplant you name it.

 

Bottom purple | Pantone color for 2018 Ultra Violet

 

 

A couple of inspiration picks showing how to incorporate Ultra Violet

 

 

 

 

There’s many ways to add this rich and vibrant colour to your interiors but if your still not ready to commit a whole room to Ultra Violet there’s always other options.

 

  • Paint your front door
  • Paint a group of chairs to add in Ultra violet
  • Choose a cabinet, stool or bookcase to add it into your space

It will be interesting to see how this colour ripples out into interior spaces.  What’s your take? Leave a comment below. 

  

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If you want to transform a room from a blank space to a room you love, please contact me at hello@3rdesignstudio.ca 

 

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